HAY’s Lamp Packaging

I drew inspiration from HAY's furniture and aimed to improve the packaging process. To reduce production costs, I focused on creating a universal packaging design that could accommodate similar products within the same outer box.

As for the retail space, I designed a flexible display shelf for the retail space that could be arranged in various ways depending on the time of day. During the daytime, it functions as a display section, while at night, it transforms into dining tables."

Lamp visual credit from HAY

Retail and Packaging Design, Pratt Institute